Melrose International, LLC - Web Redesign     GO TO SITE

    Client:  Melrose Interantional, LLC - Web Redesign
    Agency:   Whereoware
    Art Director: Rochelle Pennington
    Design: Corrie Tse

    Melrose International, LLC is a leading wholesaler for giftware and home decor in the U.S. The objective of the redesign were two
    fold: 1) refresh and strengthen the online presence of Melrose within its industry, 2) provide an easy-to-use experience for
    their customers to browse and review their products. In terms of design elements, I drew inspiration from their product line
    and by experimenting with snippets of ribbons, tags, textured paper, and hand-drawn illustration exhance the navigation, background,
    and promo areas. My goal was enrich the users' shopping experience for Melrose, especially in the "Home & Garden" and "Fall & Holiday"
    sections where the merchandise is inspired by themes.

    Go to